Stoneleigh to transform empty Melbourne warehouse into immersive wine sanctuary

Last year Stoneleigh shaped up an abandoned Sydney warehouse with a super immersive wine project, defined by creeping vines and teeming with fresh New Zealand drops. It’s time for that conceptual wine event to head on down to Melbourne now, with the leading New Zealand wine brand taking over an empty warehouse on Flinders Street for almost a month, promising locals an unforgettable tastings experience and pop-up wine bar in central Melbourne.

Dubbed The Stoneleigh Project, the warehouse will be transformed into a series of interactive spaces that depict the winemaking process through conceptual installations and matching complimentary wine tastings. Those heading along can expect a deep insight into the stories and philosophies behind Stoneleigh Wines before or after chilling at a dedicated pop-up bar and cellar door, which will be open to 10pm each night of the event. There’s even a bunch of invite-only tickets tucked away for lucky guests, giving them entry to a secret dining room where a three-course dinner will be paired with top wines.

As for what kind of art installations to expect. Stoneleigh have managed to curate plenty of works, including one from internationally renowned artist Susie Sie, a video installation promising a look at Stoneleigh Wild Valley Pinot Noir “under a microscope” where mist bubbles burst when touched, representing the naturally occuring yeast from the Stoneleight vineyard and its surrounds. Virtual riverbeds and light-scapes will also give the spaces some character, along with a whole heap of other “when wine meets art” projects.

The Stoneleigh Project will be located on Flinders Street from 13th October, wrapping up on 5th November so there’s plenty of opportunity to head on down from 4-10pm (weekdays) and 12pm-10pm (weekends).

The Stoneleigh Project

Address: 524 Flinders Street, Melbourne
Dates: 13th Oct to 5th Nov
Hours: Mon-Fri 4pm-10pm; Sat-Sun 12pm-10pm

Feature image from Sydney event