Nike Sportswear’s Air Max Lab pop up to open in Surry Hills (Sydney)

To celebrate the 29th anniversary of the Nike Air Max 1, the  Air Max Lab is set to open in Surry Hills, where Nike Sportswear will hold a month-long program of footwear-related events. The Lab will open on the 12th of March with a Q&A session with local sneaker-heads like Christopher Kevin Au, Jazz Bonifacio and Sneaker Freaker Editor-in-Chief Simon “Woody” Wood.... Read More | Share it now!

McDonald’s have released a range of pyjamas for people who are really, really obsessed with Maccas breakfast

Move over Peter Alexander because McDonald’s are now getting into the sleepwear game, announcing a limited edition range of “All Day Brekkiewear” to celebrate the fact that all-day Maccas breakfast is now a thing all over Australia. Kanye West’s favourite Australian designer Emma Mulholland has designed the range, which will be available from 2pm AEDT today (Friday 4th March) via a dedicated eBay store, with only 300 items available for sale; all proceeds will be going straight to Ronald McDonald House Charities.... Read More | Share it now!

Converse re-imagines the Chuck Taylor All Star II with a Reflective Print Collection

Converse have obviously had a bit of fun with their Chuck Taylor All Star II series, reworking the sneakers with their latest Reflective Print Collection, moving the Chuck II series forward with several street-ready prints that bounce striking patterns when hit by bursts of light in low-light environments. This latest incarnation of the classic All Star II collection is one of the biggest and most forward-thinking releases from the brand in over a century. ... Read More | Share it now!

Adidas have opened their first Sydney concept store in Chatswood

Footwear giant adidas have finally brought their Originals Neighborhood concept store to Sydney after successful openings in Shanghai, London, Berlin, and Seoul, seeking to draw inspiration from the local community and youth culture. The concept is designed to flow seamlessly with the city it’s based in, so those heading along can expect a unique sneaker hub that stocks all the originals and latest releases including the Superstar and Yeezy Boost collections.... Read More | Share it now!

These Australian stores will be restocking the Yeezy Boost 350 (Pirate Black) this month

Haven’t got your hands on a pair of low-top Yeezy Boost 350 in “pirate black” yet? Luckily you won’t have to go far to get another chance this month as Adidas have confirmed that their popular collaboration with Chicago rapper Kanye West will be restocked at various Australian stores on Friday 19th February. The date is exactly a week after Kanye’s new album – whatever he decides to call it – is released in a worldwide premiere event, screened in Australian cinemas.... Read More | Share it now!

Converse announce Chuck Taylor All Star Sex Pistols Collection

Fans of UK legends Sex Pistols can now jump all over the new Converse collection, which features colours, materials, and graphics inspired by the iconic band and their many albums. The classic Chuck Taylor All-Stars in the collection set a high standard for footwear collaborations this year, featuring some of the most instantly recognisable references to Six Pistols along with highly detailed stitching and graphic overlays.... Read More | Share it now!